Eduardo Minardi

In 2018 Eduardo founded Minardi Global, a consulting business based in London but serving the world. He supports top execs in managing transformations, in particular in the automotive aftermarket business. Eduardo is also investor, advisor and board member of digital start ups in the mobility arena. Prior to that, he has been a global executive with Bridgestone Corporation (BS) for almost 30 years. His latest roles, concurrently, were EVP, Executive Officer and member of the Global Executive Committee in Japan; Chairman of BS Americas and BS EMEA. Before that he had roles of increasing responsibility with the company, having being president of the operations in Argentina, Mexico, Latin America, COO of BS Americas, CEO of BS Americas Tire Operations, Executive Chairman and CEO of BS EMEA.

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Presentation

How the tire business can create value surfing the macro-trends impacting mobility

There are four basic mega-trends impacting mobility and only a few tire players trying to capitalise it. With a focus on digital eco-systems, Eduardo will share how data generated in the downstream can retrofit tire development to improve performance and create value for individuals, fleets and society. That will be followed by three speakers presenting specific solutions to create and capture value.