Conference Program



Day 3: Thursday, March 21

New York 1 Circular economy and sustainability – chemicals, materials and recycling continued – day 3
09:00 - 13:15

Moderator

Prof Ivan Chodak
Senior scientist
Polymer Institute SAS
Slovakia

09:00

Applications of devulcanized rubber made from truck tires

Prof Ivan Chodak
Senior scientist
Polymer Institute SAS
Slovakia
Devulcanized rubber (DvR) is used as a partial substitution for rubbers in recipes for various rubber goods. In the presentation, several examples of the application of DvR are shown, the most demanding being a partial substitution of virgin rubber in recipes for tractor tires. The recommended portion of DvR is discussed considering the changes of ultimate properties, as well as the possible modifications of DvR containing blends by fillers, additives and optimizing the vulcanization systems.

What the audience will learn

  • Possible applications for devulcanized rubbers from truck tires
  • Recommended portions of substitution of virgin rubbers
  • New additives for optimization of properties of devulcanized rubber

09:25

Sustainability potential of steel tire reinforcements

Robert Lionetti
R&D associate - global reinforcement technology
Goodyear Innovation Center Luxembourg
Luxembourg
Recycled steel should not be the only criterion for classifying steel tire reinforcements as sustainable. Reducing climate impact and materials consumption should be prioritized over the next decade. Many products have quality requirements more suited to using high recycled content and comprise more of the global steel market than steel tire reinforcement feedstocks. Pursuing higher recycled steel content in tires could shift steel mill recycled steel output to lower-productivity products and stifle the development of higher-strength steel grades that could lead to lower carbon emissions during the tire lifecycle.

What the audience will learn

  • Recycled steel content is not the only measure of steel tire reinforcement sustainability
  • Recycled content is dependent on the steel-making process
  • Gains in material efficiency depend on high-quality feedstocks
  • Steel operational life is typically 10-50 years after production, and available end-of-life scrap can lag behind steel demand by several decades

09:50

The regulatory challenges of bringing circularity at scale to market

Dr Joe Hallett
Technical lead - Continua
Birla Carbon
Germany
Pyrolysis of end-of-life tires or other post-industrial and/or consumer rubber products has been used to recycle these products for several years. Although traditionally seen as suitable only for low-value applications, recent advances allow the use of these valuable secondary raw materials in a wider range of higher-value products, helping customers meet their sustainability targets. In this presentation, the regulatory challenges of bringing circularity at scale will be discussed in terms of regulatory standards and customer documentation requirements, using as a case study the launch of Birla Carbon’s Continua SCM product range.

What the audience will learn

  • The key attributes of sustainable carbonaceous material and why you do not ‘recover’ carbon black through pyrolysis
  • Challenges of building large scale capacity to meet customer demands
  • The importance of regulatory compliance and the complexities associated with chemical registrations

10:15

Pyrolysis of specific parts of ELT tires

Krzysztof Wróblewski
CEO
Contec SA
Poland
Increasing interest in sustainable raw materials during the last few years has led to the implementation of rCB in many rubber applications and in tire manufacturing. Consistency in quality is one of the key pillars of success in rCB adoption in manufacturing and is a challenge for chemical recyclers as the feedstock variability is high in both the short and long term.

What the audience will learn

  • Consistency in quality is one of the key pillars of success in rCB adoption in manufacturing but is a challenge for chemical recyclers as the feedstock variability is high in both the short and long term
  • Collaboration within the tire manufacturing ecosystem has brought possible solutions
  • Increasing interest in sustainable raw materials during the last few years has led to the implementation of rCB in many rubber applications and in tire manufacturing

10:40 - 11:10

Break

11:10

Sustainable-origin feedstocks offer a pathway toward better processing

Colin Clarke
Director technical sales
Schill+Seilacher Struktol GmbH
UK
Chemicals called process additives are frequently used during tire production stages. The benefits are wide-ranging, from dispersion and flow improvement, control of tack and maintenance of green strength, through to the enhancement of mold flow and release. The drive towards greater sustainability, including increased usage of bio-derived or recycled content feedstock suitable for rubber process additives, has revealed new opportunities to maximize performance. This presentation will highlight the steps taken toward increasing the sustainability index for several types of process additives and will compare the performance obtained with that of established equivalent products.

What the audience will learn

  • Technical aspects and benefits from the use of process additives
  • Opportunities to increase the sustainbility aspects concerning this chemical class
  • Additional performance benefits are possible with the use of new, alternative chemical types

11:35

Driving sustainability: enabling new materials in manufacturing

Cecilie Olsen
Leader of Sustainability & Ethics Committee and CMO
reTyre
Norway
This presentation highlights game-changing approaches to sustainable tires, including the use of new, sustainable materials, innovative manufacturing and responsible material use. Learn how reTyre's solutions minimize waste and reduce carbon emissions, and how the company utilizes the micromobility domain as a dynamic canvas for advancing automotive tire technology.

What the audience will learn

  • Innovative, Sustainable Tire Manufacturing: Rubber-free, pneumatic tyres
  • How working with different customers in multiple verticals allows reTyre to explore material characteristics for sustainable tires
  • Collaborative communication

12:00

Rubber recycling – the devulcanization process on the planetary roller extruder

Frank Fuchs
Head of sales – Marketing
Entex Rust & Mitschke GmbH
Germany
Maartje van der Sande
CEO/co-founder
Circular Rubber Technologies Inc.
Canada
Huge quantities of rubber waste – e.g. hundreds of millions of used tires annually – need recycling processes that will take them beyond a secondary use in riding stables, as gym mats, or as an admixture in building materials. Processes are needed that break the sulfur bridges and preserve the carbon bonds and thus lead to recycled materials that can be reused as raw materials to produce e.g. new car tires and rubber.

What the audience will learn

  • The patented devulcanization process with the planetary roller extruder ensures an optimal temperature-pressure profile, through which the material is devulcanized quickly without significantly breaking down the carbon chains of the elastomers
  • During this process, volatile substances and vapors are largely evacuated by means of tailored degassing at several points of the process section
  • The recycled material properties are in the same range as they are for the virgin compound
  • It can be added to the virgin raw materials and processed to the initial product
  • Practical implementation on an industrial scale together with Circular Rubber Technologies: www.circularrubber.com

12:25

Sustainable tire reinforcement materials for reinforcing the future

Nevra Aydoğan Gürsoy
Marketing communications & sustainability director
Kordsa
Turkey
Gökçe Uğur
Chemicals, laboratories & compounding platform leader
Kordsa
Turkey
In alignment with its 2050 sustainability targets, Kordsa has completed the Life Cycle Assessment (LCA) analyses of its products. As part of its product portfolio transition, Kordsa has established a roadmap for moving forward. This aligns with Kordsa's goal of achieving carbon neutrality, underscoring its commitment to incorporating sustainable materials while maintaining high performance standards in its tire reinforcement technologies. Product portfolio, featuring eco-friendly yarns and tire cord fabrics with recycled PET, recycled polyamide and bio-based materials, reflects this commitment. The company's achievements in establishing a sustainable value chain for its products are marked by significant certifications such as ISCC+ certification, highlighting its role as a leader in the green transition. The certification is a mark of success in establishing an international sustainable value chain for recycled polyester yarn, single-end cords, and tire cord fabrics.

What the audience will learn

  • Sustainability Approach
  • Sustainable Materials for Tires
  • Sustainable reinforcement technologies (Recycled PET, Sustainable Ny Materials)

12:50

Retreaded tires pay off ecologically and economically

Clemens Zimmermann
Division manager
Marangoni Retreading Systems Deutschland GmbH
Germany
Tires are an important success factor not only in Formula 1, but also in road traffic. The mileage, rolling resistance and sustainability of tires influence the economy and eco-balance of vehicles of all kinds. Retreaded tires offer clear ecological advantages with the same quality and safety as comparable new tires. They are also often significantly cheaper to purchase. Commercial vehicle premium tires can be retreaded several times. Thus, their total mileage easily reaches 1,000,000km.

What the audience will learn

  • Retreading is the silver bullet of sustainable tire recycling management
  • Current techniques and processes for retreading tires
  • Positive lifecycle assessment of retreading by the Fraunhofer Institute UMSICHT
  • Performance-cost analysis of retreaded commercial vehicle tires by AZuR
  • Certified end-of-life tire disposal as the basis for retreading

New York 2 Advances and innovations in material and chemical technologies continued – day 3
09:00 - 13:15

Moderator

Wilma Dierkes
Associate professor
University of Twente
Netherlands

09:00

Effect of SBR main-chain structure modification on tire performance

Takaomi Matsumoto
General manager, polymer materials department, research and development division
ENEOS Materials Corporation
Japan
To respond to climate change, the automotive and tire industries need to improve rolling and wear resistance, durability and grip in compounds, raw materials and synthetic rubber. Research on SBR, the main material of tread compounds, has focused on modification technology, increased molecular weight, improved rolling resistance, tensile strength and wear resistance. This study focuses on the main-chain structure and its effect on compound structural and physical properties.

What the audience will learn

  • Effect of main-chain structure on compound structural properties
  • Effect of main-chain structure on physical properties
  • Structural analysis

09:25

Influence of hydrogenation of resins on the performance of tire treads

Lutz Kirchner
Application technician
Rain Carbon Germany
Germany
Partially and fully hydrogenated hydrocarbon resins improve the performance of tire treads. This work shows the connection between the degree of hydrogenation and the behavior in rubber compounds. Polymers of different polarity and different curing methods are used to investigate the influence of hydrogenation. Finally, emphasis is placed on the improvement of tire tread performance by using commercially available resins from Rain Carbon.

What the audience will learn

  • Tire tread properties can be improved by hydrogenated resins
  • Influence of degree of hydrogenation on performance shown
  • Different behavior in different polymers is investigated

09:50

Moving the tire industry into the renewable filler era

Dr Tamara Markova
Strategy advisor
Biolanic
Poland
Global ecological trends mean that tire fillers have no or significantly less negative impact on the environment. New 100% bio-based BioTorpine oils have similar properties to aromatic mineral-based rubber process oils. However, BioTorpine oils have a lower impact on the environment and are involved in the recycling of the paper production chain. Use of bio-based oils in tires and synthetic rubber helps to reduce greenhouse gas emissions and dependency on fossil resources.

What the audience will learn

  • New trends in raw materials for tires and rubber
  • Differences and similarities of bio-based oils and mineral-based oils used in tires and rubber
  • Benefits of using bio-based oils for the environment and tire and rubber producers

10:15

CheeShine modified vegetable oil as bio-plasticizer for tire application

Hai Li
Director of R&D Center
Jiangsu CheeShine Performance Materials
China
CheeShine has developed different series of modified cashew oil and soybean oil. The special modification improves the processing property and offers excellent low-temperature performance, good plasticizing effect, excellent physical properties and low rolling resistance. This presentation will introduce the application of different modified vegetable oils in tire formulation.

What the audience will learn

  • Bio-based plasticizer
  • Modified cashew oil
  • Modified soybean oil
  • 100% sustainable materials

10:40 - 11:10

Break

11:10

The introduction of bio-based itaconate rubber and its applications

Fulan Hao
Director of product application research and development department
Shandong Chambroad Sinopoly New Materials Co Ltd
China
A novel bio-based itaconate rubber was synthesized and industrialized successfully by Shandong Chambroad Sinopoly New Materials. In this presentation, bio-based itaconate rubber will be introduced, from its preparation process to its application properties. The application research of bio-based itaconate rubber in the tires, shoes and damping products will be discussed – it showed great potential in these areas. The successful application of bio-based itaconate rubber is of great significance to achieve carbon peak and carbon neutrality, and helps the sustainable development of the rubber industry.

What the audience will learn

  • Bio-based itaconate rubber
  • Rubber composites
  • Green tires
  • Anti-slip performance
  • Damping performance

11:35

New high Mooney EZ grade for tire applications

David Hardy
Technical service and development manager
Arlanxeo Netherlands B.V.
Netherlands
For decades, tire manufactures have been focusing on the development of tires with low rolling resistance and low abrasion. The development of new polymers is essential for any improvement in tire performance. The change from Co BR and Ni BR to Nd BR enabled a big improvement in the dynamic performance of tires. The new trial grade Buna Nd 20 EZ VP with its modified polymeric structure combined with high Mooney viscosity enables a further improvement in the dynamic properties in tire applications.

What the audience will learn

  • Buna Nd 20 EZ VP – a new grade for tire applications
  • Improving key tire performances
  • High Mooney viscosity Nd BR balanced with good processing behavior

12:00

Liquid rubber, a cross-linkable plasticizer

Yoshikazu Ueno
Assistant manager
Kuraray Co. Ltd
Japan
Kuraray has developed a series of liquid rubber products with molecular weights ranging from a few thousands to 100,000. These polymers – which consist of isoprene, butadiene and styrene – are used by tire manufacturers to achieve improvements in processing and tire performance. This presentation covers the latest study of the effects of liquid rubber on processability. Kuraray will present the advantages of using liquid rubbers in model tire tread formulations.

What the audience will learn

  • Liquid rubber
  • Tire formulation
  • The mixing process

12:25

Enhancing silica-tread performance using a functional process aid, with blocked mercapto-silane and HPS

Dr Gabriel Short
Product innovation chemist
Polymer Solutions Group
USA
In the context of the tire industry's pursuit of novel compounds to meet evolving demands for enhanced fuel efficiency and traction, this study explores SureMix functional process aids combined with blocked mercapto-silane and high-performance silanization (HPS). Manufacturers grappling with challenging raw materials can benefit from SureMix to improve processability while addressing concerns about compromising tire wear performance. This innovative approach holds promise for simultaneously enhancing processing efficiency and tire performance, particularly crucial with the rising prevalence of electric vehicles in today's automotive landscape. The study demonstrates the effectiveness of SureMix in driving silica microdispersion, offering a compelling solution for optimizing tire compounds.

What the audience will learn

  • Learn how SureMix, a patented USDA BioPreferred functional process additive, simultaneously delivers sustainability, performance and cost benefits
  • Observe the importance of sulfur equalization for accurate performance comparisons of different silanes in silica tread compounds
  • Understand how SureMix drives silica hydrophobation and micro-dispersion, resulting in lower hysteresis for improved fuel economy
  • Uncover how SureMix delivers viscosity reduction, enabling substantially increased silica loading for improved wet traction without sacrificing compound hysteresis
  • Discover how SureMix with high-performance silanization enhances modulus development and abrasion resistance by improving blocked mercapto-silane coupling

12:50

Next-generation sustainable and bio-sourced RTMB solution for tires

Didier Pluquin
Senior technical service manager
SI Group
France
SI Group is a leader in phenolic resin additive technology for the rubber industry. SI Group’s additives are used in an array of rubber applications, including tires and technical rubber goods. In the tire industry, SI Group offers resins to promote metal-to-rubber adhesion, which is of great importance in the tire manufacturing process. SI Group has developed Elaztobond B8-3410, a resorcinol-free phenolic resin useful for providing a robust metal-to-rubber and fabric bond.

What the audience will learn

  • Rubber-to-metal solution
  • Bio-sourced
  • Mixing energy
  • Safer for processing
  • Commercially available

Casablanca Modeling, simulation, testing and analysis continued - day 3
09:00 - 12:50

Moderator

Dan Andrei Anton
Founder and managing director
Unleashed Engineering
Romania

09:00

A numerical model for the structural analysis of a tire with sensors

Dan Andrei Anton
Founder and managing director
Unleashed Engineering
Romania
As tire makers have started to manifest active interest in the standardization of tires with varied sensors, there is a need for new tools to be developed for the structural analysis and performance evaluation of the new tire's system models. Since the traditional tire FEA modeling approach mainly covers the modeling of the carcass with various tread geometries, many technical challenges must be overcome when the new system models are being investigated.

What the audience will learn

  • How to model a 3D complete tire system for FEA, including the 3D modeling of the tire carcass and tread and the 3D tire sensors added to the tire model
  • Some 3D system FEA analysis concepts for field and history data
  • Various sensitivity analysis for potential model validation
  • Scripting procedures that help speed up the post-processing of the various FEA variables

09:25

Wear impact on tire temperature; temperature impact on tire wear

Antonio Sorrentino
Tech product manager
MegaRide Srl
Italy
Tire physical/analytical modeling enables predictive performance analysis in tire development and optimization. In this context, wear and temperature interact mutually with interconnected mechanisms that can be highlighted thanks to proper virtual test plans. The thermoRIDE and weaRIDE tire simulation modules have been integrated in the presented study, the results of which will be discussed.

What the audience will learn

  • Tire tread wear mechanism
  • Tire thermal performance and modeling
  • Real-time physical tire modeling
  • Tire wear and performance optimization
  • Tire virtual development

09:50

Tire parameters and their influence on accelerated pass-by noise

Bharath Sagar Bangaru
NVH engineer
Apollo Tyres Ltd
Netherlands
Bharatkumar Makwana
Manager – predevelopment
Apollo Tyres Global R&D
Netherlands
In Europe, noise regulations are becoming stringent and posing a challenge for the automotive industry. For OEs, meeting strict accelerated pass-by noise targets is very important because the tire is one of the major influencing components. This presentation focuses on accelerated pass-by noise (R51) and how it can be influenced by changing tire parameters, such as construction changes, cavity, tread pattern, material properties and operating parameters.

What the audience will learn

10:15

Prediction of new tire profile using combined shaping and curing simulation

Mrinmoy Mondal
Deputy manager
Hari Shankar Singhania Elastomer & Tyre Research Institute
India
Amitabha Saha
General manager
Hari Shankar Singhania Elastomer & Tyre Research Institute
India
The precise shape of the new tire is imperative for all subsequent analysis. The tire owes its shape to vulcanization, where all the components undergo high deformation before curing, rendering it permanent. However, even after its removal from the mold, the tire experiences residual mechanical and thermal stresses from reinforcements and other rubber components. The current work simulates the stage-wise deformation and the effect of stresses developed during the process.

What the audience will learn

  • How the deformation occurs inside the mold when a green tire takes shape as well as the interaction between bladder, green tire and mold
  • Changes in the reinforcement cords in terms of angle and spacing as well as the residual stress
  • Capturing phenomena like generation of belt waviness, bead rotation and material folding during the shaping of green tires
  • The temperature profile and state of cure profile during curing
  • Effect of residual stress of reinforcement cords and effect of thermal shrinkage of rubber components on the final geometry of the tire

10:40 - 11:10

Break

11:10

The virtuous circle of tire performance: a technical illustration

Frédéric Ruat
Co-founder and CEO
FORS Performance
France
Théo Ferry
Vehicle dynamics engineer & performance system developer
FORS Performance
France
Relying on one type of measurement bench or protocol only gives part of the tire characteristics. FORS Performance has developed innovative benches, like non-destructive DMA and ground measurement, to combine with forces and moments trailer measurement for a total understanding of tire behavior. This accurate and complete tire characterization can then be used to feed the modeling chain for accurate tire simulation up to driving simulator applications. FORS Performance will present the virtuous circle approach with some technical examples to illustrate the results.

What the audience will learn

  • FORS Performance company presentation
  • The virtuous circle of tire performance: presentation and illustration
  • Technical use case example
  • Perspectives and new developments

11:35

Real-time processing of road loads for intelligent tire applications

Dr William Mars
President
Endurica
USA
Tire finite element models execute too slowly for direct use in real-time intelligent tire applications, but the Endurica Efficient Interpolation Engine (EIE) offers a solution. This benchmark study of the EIE solver shows how road load inputs (including tire load, speed and slip angle) can be converted into stress-strain history at critical tire locations, and processed in real time to track damage development during tire operation. The technology is ideal for the analysis of track events during tire development, and for large-scale processing of fleet data during tire operations.

What the audience will learn

  • How to implement a tire digital twin that can track damage development in real time
  • Computational requirements and performance for tire digital twin applications
  • How to identify key moments during recorded track events using Endurica solvers
  • Workflow steps for analysis of raw road load duty cycle data
  • How to map multidimensional operating spaces to rapidly compute tire performance

12:00

Tire polymer formulation from molecules to performance properties

Elaheh Sedghamiz
Senior scientist
Schrödinger
Germany
New regulations and sustainability goals are forcing companies to enhance their recycling capabilities and/or switch to bio-based formulations. Atomic-scale simulation provides the ability to screen new cross-linkers, dispersants and compatibilizers that are necessary for new recycled and bio-based formulations. This presentation will include case studies from Schrödinger in the application of molecular simulations and machine learning to tire-relevant formulations, including an example from a leading chemical supplier. These studies illustrate how new analysis features targeted to various polymer and polymer formulation application areas can influence design for sustainability.

What the audience will learn

  • Understand how the tire industry is using molecular simulations and machine learning in formulation design
  • Examples will be shown for bio-based polymers, thermoset resins, and thermoplastics like polyacrylates and polyolefins, including prediction of thermomechanical properties
  • Development of machine learning models for polymer and formulation discovery
  • Designing advanced materials by synergizing computational chemistry and machine learning, exploring their integration into industrial applications

12:25

Tire characterization from acquisitions with an instrumented race vehicle

Davide Cortivo
Performance engineer
Michelotto Engineering
Italy
The presentation will focus on the methodology to perform tire characterization from racetrack testing with an instrumented Le Mans hypercar. The tire forces, angles and slips are measured without any structural or aerodynamic modifications of the original vehicle components, then a procedure to process data and identify the scaling factors of Pacejka’s Magic Formula is implemented to characterize temperature-dependent tire stiffness and friction coefficient with the road.

What the audience will learn

  • Measurement of tire forces, angles and slips during racetrack testing
  • Data processing for identification of Pacejka’s Magic Formula scaling factors
  • Tire-road friction dependency on temperature
  • Tire stiffness dependency on temperature

Five Continents Smart tires – innovation and ecosystem continued – day 3
09:00 - 11:30

Moderator

Alan Bennetts
Director
Bay Systems
UK

09:00

Does the law of diminishing returns apply to smart tire data?

Alan Bennetts
Director
Bay Systems
UK
Embedded sensors inform R&D, leading to better tires. To do this, precision in the data gathered is needed to differentiate between development options. In a tire fitted to a consumer vehicle, what is the purpose of each sensor and what precision is needed to allow the vehicle's chassis management computer to make meaningful decisions? There are certainly going to be complexity and reliability issues that might make locating sensors near the tire rather than in the tire a better choice.

What the audience will learn

  • What data can be obtained from the tire
  • How road surfaces affect the data
  • Solar heating changes the tire temperature by >20 degrees
  • The inception of aquaplaning can be sensed well in advance of a change registered by traction control
  • Some sort of adaptive learning or AI is going to be needed to cope with the inherent scatter in the data

09:25

Driving digital transformation: improving transparency in the tire industry

Paul Broekhuizen
Global director, smart industries
Beontag
Netherlands
The challenges facing the tire industry today are diverse, and the necessity for transparency is imperative in a circular model. This presentation will demonstrate how RFID technology can effectively address the industry's main challenges, ultimately leading to improved transparency.

What the audience will learn

  • How RFID technology enables end-to-end traceability throughout the lifecycle
  • How Beontag's embedded RFID TireTag enables a wireless communication link to the entire ecosystem
  • How Beontag's embedded RFID TireTag supports digital product passport requirements

09:50

Providing tire intelligence for next-generation software-defined vehicles

Kanwar Bharat Singh
Program manager, algorithms and software engineering
The Goodyear Tire & Rubber Company
USA
This presentation will provide an overview of Sightline Technology, Goodyear’s suite of tire intelligence solutions that combines sensory data with state-of-the-art algorithms to deliver intelligence for next-generation software-defined vehicles (SDVs). The presentation will feature specific examples illustrating how the generated insights can empower advanced vehicle safety features, optimize vehicle dynamics performance and facilitate predictive maintenance applications.

What the audience will learn

  • Advances in algorithms harnessing data from existing vehicle sensors and tire-based sensors
  • Applying insights from tire intelligence to address real-world practical scenarios/use cases
  • Technical hurdles to be addressed

10:15

Connected tire: antenna design to maximize performance and durability

John Lewis
Industry process expert
Dassault Systèmes
USA
The rapid trend toward CASE (connected, autonomous, shared and electric) mobility is underway. Vehicle utilization is expected to increase while new vehicle sales decrease. In this new landscape, the connected tire will provide unique value for customers by reducing the cost of ownership, improving safety and reducing environmental impacts. Designing the connected tire is a challenging endeavor. Electronic sensors and components must be specialized and optimized to perform effectively in the environment of a tire. The primary challenges for designers are the electromagnetic shielding properties of the tire’s conductive structural materials and tortuous mechanical operating conditions.

What the audience will learn

  • How to optimize antenna position and configuration
  • How to optimize antenna durability
  • How to accelerate product development
  • How to assess adhesive durability
  • How to manage multiple geometric configurations and adhere the antenna to the tire

10:40

How RFID implementation can support the whole tire industry

Lauri Hyytinen
Automotive market development manager
Avery Dennison Smartrac
Finland
Tire manufacturers are actively implementing RFID transponders in their tires. This presentation will discuss how this trend could support the whole tire industry from raw material manufacturers to tire recyclers.

What the audience will learn

  • Understand how the tire industry is already implementing RFID
  • The key benefits
  • How all companies in the tire industry can benefit from the trend
  • The key RFID applications in the tire industry on top of the embedded tire tags

11:05

The bright future of embeddable tire tagging

Randall Grein
Business development manager
Hana RFID
USA
A guide through the world of embeddable tire tagging and why it is one of the key enablers of a more sustainable tire industry.

What the audience will learn

  • The future of RFID embedded tire tagging
  • How to reach your sustainability goals with RFID tire tagging
  • What embeddable tire tagging has brought to the world so far

London Advances in manufacturing, including AI, Industry 4.0 and sustainability continued - day 3
09:00 - 12:25

Moderator

Dr Andrea Genovese
CEO
VESevo Smart Technologies
Italy

09:00

MES delivers a connected factory end-to-end

Bill Sarver
Senior global industry consultant, automotive and tire
Rockwell Automation
USA
See the big picture: a connected plant end-to-end with a full view into your operations. Native data from software, directly connected to visualize plant status. The result? Deliver faster, for less cost, with less risk and achieve optimized production to the fastest possible timescale. MES helps make it happen. Smart manufacturing companies are empowering their people, using manufacturing execution systems (MES) to connect their people to every facet of their manufacturing operations. Discover how they're using MES to tie their people and their manufacturing operations together, creating a truly connected and engaged factory worker.

What the audience will learn

  • The challenges facing the tire industry
  • What MES is and how it can impact your operations
  • How other customers are utilizing MES and seeing results
  • How MES can create a truly engaged factory worker
  • Session speaker Q&A

09:25

Sensor intelligence with AI and digitalization can transform tire production

Patrick Hartmann
Global industry manager
Sick AG
Germany
Alain Klein
Key account manager
Sick AG
Germany
Increasing automation to reach a fully autonomous production facility is the aim. Today, we are not yet there, since several tasks need to be implemented manually – either there is no technologically feasible solution available, or it is not economical. AI and digitalization in combination with sensor intelligence can help get us closer to the aim. Discover Sick's possibilities and dive into a new dimension in the world of sensors.

What the audience will learn

  • New sensor solutions
  • The impact of AI on robot guidance
  • Digitalization can bridge the gap between manual to fully automated processes

09:50

Full automatic dosing system for small chemicals weighing process

Alberto Pellichero
Sales area manager
Color Service Srl
Italy
Color Service is the world leader in the production and development of small chemicals weighing systems, able to solve problems associated with manual weighing and replace traditional production methods that inevitably do not allow a safe, fast and precise dosing. Weighing is a key phase in the production process and the precise dispensing of the product determines the specifications of the recipe as well as the quality requirements of the final product.

What the audience will learn

  • Automatic dosing systems
  • Environmental conditions (no dust)
  • Small chemicals weighing

10:15

Microwave preheating of large green tires becomes reality

Daniel Kettner
Sales director
Romill
Czech Republic
Newly developed industrial microwave preheating technology for green tires is now fully operational and set to make a global impact. This cutting-edge innovation significantly reduces curing time, enhancing production efficiency and sustainability in the tire manufacturing industry. You'll gain a unique insight into what's beneath the surface of such innovation.

What the audience will learn

  • Specific achievements unlocked through the green tire preheating prototype
  • How microwaves distribute heat through the different structures of the tire
  • What works and what doesn't when speaking of green tire microwave preheating

10:40 - 11:10

Break

11:10

Fasteel innovative fast change steel cord calendering process improvement

Marco Putignano
Mechanical engineer
Comerio Ercole SpA
Italy
When changing the steel cord diameter and EPI density in a rubberizing calender line, it is necessary to insert each individual steel cord into the grooves of the pressure and guide rollers. This takes 2 to 4 hours and this time is unproductive in the state-of-the-art. Fasteel is the patented and innovative system developed by Comerio Ercole to guarantee a downtime reduced to just 15-20 minutes. Fasteel is possible for fixed V type or parallel (with mobile platform) creel configuration.

What the audience will learn

  • New system to reduce the setup of lines during production changeover
  • An automatic device to improve the working ergonomics
  • A system to carry out operations during line uptime in a safe way

11:35

Is every tire unique?

Lukas Heinich
Key accounts manager
Koenig & Bauer Coding GmbH
Germany
Marc Hunsänger
Technology manager for authentication solutions
Koenig & Bauer Coding GmbH
Germany
Explore the uniqueness of each tire by emphasizing traceability and transparency. Prioritize traceability to provide a clear understanding of the tire's origin and production processes. Embrace circular economy principles to extend tire lifespan and appeal to environmentally conscious consumers. Foster direct consumer engagement through apps, offering information and personalized recommendations, creating a distinctive identity in the competitive tire market in which every tire is still as unique as a fingerprint.

What the audience will learn

  • Consumer connect
  • Consumer engagement
  • Circular economy